Advertising and Public Relations · TEE · papers
Unit 4 · Public relations — every PYQ
TEE paper pattern and coverage
Actual papers matched to current syllabus
Each row links directly to its full question and answer. The marks belong to the whole listed part; a question with two or more topics has no invented split between them. Cross-unit questions appear once under their primary unit here, with all unit tags visible.
Latest four sittings
| Question and solution | Marks | Full question | Topic / unit cross-reference | Coverage |
|---|---|---|---|---|
| 2026-07-11 · Q1D | Not printed (5 for preparation) | Explain the concept of ‘Public Relations Campaign.’ | PR campaign planning, objectives and evaluation Units 4 · theory | Solved |
| 2026-07-11 · Q3B | 10 | Explain the ‘Types of Public Relations.’ | Types of PR Units 4 · theory | Solved |
| 2026-07-11 · Q5B | 10 | Discuss the various ‘Tools of Public Relations.’ | PR / media relations tools Units 4 · theory | Solved |
| 2026-07-11 · Q6A | 10 | Explain the ‘Media Selection and Budgeting for Public Relations Campaign.’ | PR campaign budgeting and media selection Units 4 · theory | Solved |
| 2026-05-16 · Q1D | 5 | Explain the ‘Advantages of Public Relations.’ | Advantages of PR Units 4 · theory | Solved |
| 2026-05-16 · Q3B | 10 | Explain the concept of ‘Public Relations along with the various steps of ‘PR Process.’ | PR process Units 4 · theory | Solved |
| 2026-05-16 · Q5B | 10 | Discuss ANY FIVE ‘Emerging Trends Public Relations.’ | Emerging PR trends Units 4 · theory | Solved |
| 2026-05-16 · Q6A | 10 | Explain the difference between ‘Public Relations and Advertising’ with reference to the following points: (i) Concept, (ii) Definition, (iii) Driven By, (iv) Type of communication, and (v) Importance | PR versus advertising Advertising comparison Units 4, 2 · theory | Solved |
| 2026-02-12 · Q1D | Not printed (5 for preparation) | Illustrate the ‘Need of Public Relations.’ | PR meaning, need and objectives Units 4 · theory | Solved |
| 2026-02-12 · Q3B | 10 | Explain the ‘Advantages and Disadvantages of Public Relations.’ | Advantages and disadvantages of PR Units 4 · theory | Solved |
| 2026-02-12 · Q5B | 10 | Identify the ‘Tools of Public Relations.’ | PR / media relations tools Units 4 · theory | Solved |
| 2026-02-12 · Q6A | 10 | Summarize any five ‘Emerging Trends in PR.’ | Emerging PR trends Units 4 · theory | Solved |
| 2025-12-11 · Q1D | Not printed (5 for preparation) | Illustrate the Concepts- ‘PR Agency’ and ‘Publicity.’ | PR agency functions and publicity Units 4 · theory | Solved |
| 2025-12-11 · Q3B | 10 | Explain the ‘Objectives of PR.’ | PR meaning, need and objectives Units 4 · theory | Solved |
| 2025-12-11 · Q5B | 10 | Identify the ‘Types of Public Relations.’ | Types of PR Units 4 · theory | Solved |
| 2025-12-11 · Q6A | 10 | Summarize the ‘Budgeting for PR’ discussing the components of PR budget. | PR campaign budgeting and media selection Units 4 · theory | Solved |
Older sittings
| Question and solution | Marks | Full question | Topic / unit cross-reference | Coverage |
|---|---|---|---|---|
| 2025-05-13 · Q1D | 5 | Discuss the Importance of Public Relations. | PR meaning, need and objectives Units 4 · theory | Solved |
| 2025-05-13 · Q3B | 10 | Explain the Advantages and Disadvantages of Public Relations. | Advantages and disadvantages of PR Units 4 · theory | Solved |
| 2025-05-13 · Q5B | 10 | Discuss the Tools of Public Relations. | PR / media relations tools Units 4 · theory | Solved |
| 2025-05-13 · Q6A | 10 | Explain the Objective of PR Campaign. | PR campaign planning, objectives and evaluation Units 4 · theory | Solved |
| 2025-02-25 · Q1D | 5 | Explain the Concepts—Press Release and Publicity. | Press release and publicity distinction Units 4 · theory | Solved |
| 2025-02-25 · Q3B | 10 | Explain the Advantages and Disadvantages of Public Relations. | Advantages and disadvantages of PR Units 4 · theory | Solved |
| 2025-02-25 · Q5B | 10 | Discuss the Emerging Trends in Public Relations Management. | Emerging PR trends Units 4 · theory | Solved |
| 2025-02-25 · Q6A | 10 | Distinguish between Advertising and Public Relations. | PR versus advertising Advertising comparison Units 4, 2 · theory | Solved |
| 2024-12-11 · Q1D | 5 | Explain the Concepts—PR Agency and Publicity. | PR agency functions and publicity Units 4 · theory | Solved |
| 2024-12-11 · Q3B | 10 | Explain any five Emerging Trends in PR. | Emerging PR trends Units 4 · theory | Solved |
| 2024-12-11 · Q5B | 10 | Discuss the Types of Public Relations. | Types of PR Units 4 · theory | Solved |
| 2024-12-11 · Q6A | 10 | Distinguish between Marketing and Public Relations. | PR versus marketing Marketing comparison Units 4, 2 · theory | Solved |
| 2024-07-04 · Q1D | 5 | Explain the concept of Public Relations and discuss its need. | PR meaning, need and objectives Units 4 · theory | Solved |
| 2024-07-04 · Q3B | 10 | Discuss the concept of Public Relations along with the various steps of PR Process. | PR process Units 4 · theory | Solved |
| 2024-07-04 · Q5B | 10 | Discuss the Objectives of PR Campaign. | PR campaign planning, objectives and evaluation Units 4 · theory | Solved |
| 2024-07-04 · Q6A | 10 | Differentiate between Public Relations and Marketing. | PR versus marketing Marketing comparison Units 4, 2 · theory | Solved |
| 2024-05-02 · Q1D | 5 | Discuss the Concept of Public Relations along with its advantages. | Advantages of PR Units 4 · theory | Solved |
| 2024-05-02 · Q3B | 10 | Explain any five Emerging Trends in PR. | Emerging PR trends Units 4 · theory | Solved |
| 2024-05-02 · Q5B | 10 | Discuss the Budgeting for PR Campaign along with the different parts of the budget. | PR campaign budgeting and media selection Units 4 · theory | Solved |
| 2024-05-02 · Q6A | 10 | Differentiate between Public Relations and Advertising. | PR versus advertising Advertising comparison Units 4, 2 · theory | Solved |
| 2023-12-05 · Q1D | 5 | Explain the concept of Public Relations Campaign. | PR campaign planning, objectives and evaluation Units 4 · theory | Solved |
| 2023-12-05 · Q3B | 10 | Explain the Types of Public Relations. | Types of PR Units 4 · theory | Solved |
| 2023-12-05 · Q5B | 10 | Discuss the various Tools of Public Relations. | PR / media relations tools Units 4 · theory | Solved |
| 2023-12-05 · Q6A | 10 | Explain the Media Selection and Budgeting for Public Relations Campaign. | PR campaign budgeting and media selection Units 4 · theory | Solved |
| 2023-07-06 · Q6 | 20 | “PR activities aim to earn public understanding and acceptance to gain public support.” Explain the statement in relation to the importance of planning for PR campaigns. | PR campaign planning, objectives and evaluation Units 4 · theory | Solved |
| 2023-05-05 · Q1D | 5 | Explain the Importance of Public Relations. | PR meaning, need and objectives Units 4 · theory | Solved |
| 2023-05-05 · Q3 | 20 | Discuss the various steps of PR process. | PR process Units 4 · theory | Solved |
| 2023-05-05 · Q6 | 20 | Discuss the importance of planning social and commercial PR campaigns. | PR campaign planning, objectives and evaluation Units 4 · theory | Solved |
| 2023-02-08 · Q1D | 5 | Explain the objectives of Public Relations. | PR meaning, need and objectives Units 4 · theory | Solved |
| 2023-02-08 · Q4A | 10 | Discuss the various steps of the PR process. | PR process Units 4 · theory | Solved |
| 2023-02-08 · Q4B | 10 | Explain any five tools used in media relations. | PR / media relations tools Units 4 · theory | Solved |
| 2023-02-08 · Q6B | 10 | Discuss the importance of planning for social and commercial PR campaigns. | PR campaign planning, objectives and evaluation Units 4 · theory | Solved |
| 2022-12-02 · Q1D | 5 | Explain the Importance of Public Relations. | PR meaning, need and objectives Units 4 · theory | Solved |
| 2022-12-02 · Q4A | 10 | Discuss the different types of PR. | Types of PR Units 4 · theory | Solved |
| 2022-12-02 · Q4B | 10 | Explain any five emerging trends in PR. | Emerging PR trends Units 4 · theory | Solved |
| 2022-12-02 · Q6B | 10 | “PR activities aim to earn public understanding and acceptance to gain public support.” Explain the statement in relation to the importance of planning for PR campaigns. | PR campaign planning, objectives and evaluation Units 4 · theory | Solved |